Software as tools
Helps people record and manage individual tasks.
Our purpose / EasyBiz
Small service businesses deserve the power of a much bigger company.
Most software leaves the owner to hold everything together. EasyBiz connects the work, the customer, and the context into one system—so the business keeps moving without the owner in the middle of every step.
Built on real service operations, not a software theory.
Cumulative platform activity measured from live data in July 2026. “End customers served” means customers served through businesses using EasyBiz, not the number of business subscribers.
25M+
Service orders processed
6M+
End customers served
5
Countries
Why we exist / 01
SMEs do not need more software. They need the business to work.
Most software stops at the screen. It records a sale in one place, a conversation in another, and a job on a separate list. The owner becomes the integration layer—chasing context, coordinating handoffs, and filling the gaps no product owns.
We think the system should carry more of that load, while people keep the judgment, relationships, and craft that make a business worth buying from.
EasyBiz as a platform
Carries the context, coordinates the next step, and increasingly finishes the work.
Where we are going / 02
A global ambition, with a practical path.
Vision
Every service SME should be able to run with the coordination, intelligence, and reach of a much larger company.
Our horizon is global—wherever small service businesses sell, fulfil, communicate, and grow.
Mission
Make service businesses easier to run by connecting the channels customers buy through, the tools teams work in, the context behind every decision, and AI that increasingly completes the work.
We start with workflows that are useful on day one, connect them around shared customer and order context, and automate more only as the system earns trust.
What “EasyBiz” means to us
EasyBiz does not mean running a business is effortless. It is our commitment to remove the unnecessary difficulty around doing good work.
How it works / 03
One system for the whole motion of the business.
Six things run a service business. EasyBiz connects all six, so the operation moves as one.
Channels
Counter, web, mobile, WhatsApp, and B2B—wherever customers discover you, buy, get updates, and come back.
Operations
Take the order, plan the work, run production and delivery, collect payment, and follow up—through products your team can use today.
Context and data
Keep the customer, order, conversation, payment, and operating history together, so the next person or agent continues from what is already known.
Know-how
Turn your procedures, business rules, and industry practice into guidance the system applies at the right moment.
Integrations
Connect the accounting, payment, messaging, and marketplace systems the business already runs on, so EasyBiz fits the stack instead of demanding you replace it.
People and AI
People own judgment and relationships. Assistants and agents find context, prepare work, and complete the tasks that are safe to hand over.
Useful today. More automatic over time.
Here is where each layer stands today: what you can run now, what already assists you, and what is still ahead.
Connected products for selling and operating
Start with the workflow that matters now, then add more without rebuilding the customer or order record.
- Sell anywhere: Point of Sale, Online Store, Mobile App, WhatsApp Mini-App, and B2B Portal.
- Grow the business: Sales, CRM, Production, and Field Service.
A Platform Assistant that works from shared context
Find records, answer business questions, create reports, draft content, and prepare one-time actions—while people stay in control.
- Assistance should reduce coordination work, not create another inbox to manage.
AI agents that complete measurable outcomes
We are building toward customer service, marketing, operations, and finance agents. These role-based agents are planned and are not available today.
- The goal is completed work—handled enquiries, recovered customers, coordinated operations, closed financial tasks—not more screens, or AI activity for its own sake.
Growing with EasyBiz means getting more done, not owning more software. When your bill grows, it should be because the platform is doing more of the work—not because you have more tools to run.
More work capturedFewer handoffs missedMore reliable deliveryMore customers returning
Where we are today / 04
Built in Singapore. Proven across Southeast Asia. Ready for service SMEs everywhere.
Southeast Asia is where we are learning first, alongside businesses whose messaging-first commerce, multilingual teams, counter operations, and real-world fulfilment make coordination problems impossible to hide.
The operating blueprints below are where EasyBiz is strongest today. They are our starting point, not the boundary of the platform.
EasyBiz Cloud is provided by TrustyTech Pte. Ltd., Singapore.
Build the next operating advantage
Show us how your business works.
Tell us where orders enter, where context gets lost, and which outcomes matter most. We will map EasyBiz to the operation you have now—and the value you want the platform to create next.